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Tuesday, May 27, 2008

Federal Way Salon Assists Local Blogger To Channel Inner Blonde

Has anyone in America come of age without hearing that blondes have more fun? If there are any such people, I invite you to flag the nearest Madison Avenue marketing firm to instantly remedy this sorry situation. Meanwhile, whether this adage is true or not doesn't seem to be of critical importance, I've come to conclude it's really whether you believe or you don't!

Left: Checking in the viewfinder of my camera, I quickly snap a documentary shot of this much anticipated session with Luanne Rogers at Federal Way's Salon Ina. Photo copyright 2008 by Mizu Sugimura.

From the time I was a wee girl of Japanese-American ancestry growing up in Seattle in the fifties, sixties and seventies - advertisers drilled the beauty-related adage about blondes into my head. Believe me, I tried my best to resist. Even my mother tried hard to instill more practical values preaching the importance of character and railing time and time against what she declared were "artificial values" and "crass commercialism."

Above: A view of the front door looking toward First Avenue at Federal Way's Salon Ina. Photo copyright 2008 by Mizu Sugimura.

Although to this day I remain the overly-serious natural brunette (as the black hair I'm told I have by many is not scientifically a color) I was born which goes along with the rest of my familial inheritance, I was keenly conscious from the get-go about the lack of offerings in the pages of national, widely distributed fashion magazines for women of color. As you can see, whether you opt in or out, not having a choice is worse!

I especially resented the fact that persons like myself were so completely not a part of what was considered to be the important beauty market back then when a revolutionary product called Summer Blonde was touted in my youth for towheads whose locks darkened as they grew older, leaving them the blonde option only three months of the year when the light of the summer sun bleached their hair.

The manufacturers were determined to elevate the lives of these unfortunate people and transform their existence with a lovely new product designed to allow them to be blonde the whole year around and regain those lost nine months of fun once again!

As happy as I could be for blondes who were still nevertheless members of the human race, I was depressed. For meanwhile brunettes and redheads - already dismissed as also rans in the beauty universe of yesterday - could try a henna-based rinse to add fun highlights to their tresses of which fashion magazine editors admitted even then that such products while available were not (mumble, mumble) really capable of delivering a uniformly smashing result.

In today's universe of abundant beauty options, I'm thrilled that being a color is no longer obstacle to becoming a blonde or most anything else, which is why that I now take special pleasure in my middle-years to occasionally yes, color my hair.

So let's be frank, I've been excited about my appointment at Salon Ina , 32921 1st Avenue South #C in Federal Way on Tuesday, May 27th where I'd made arrangements over a month before to become a tah-dah summer blonde with my longtime stylist and artiste extraordinaire Luanne Rogers.

Left: (from left to right) Savvy Salon Ina stylist Luanne Rogers and TNT Blog Squad member Mizu Sugimura.

Over the past decade I've taken the liberty of this fantastic opportunity at least half a dozen times as a very special treat! This time I received a haircut, foil, color and power protein treatment.

And while it is equally true that my infrequent patronage would absolutely kill the entire beauty industry if it were s
oley dependent on the earnings of customers like myself , when it comes to the process of becoming a blonde, with the aid of a skilled professional like Luanne Rogers - I always have fun.


Kim Thompson said...


You know, my hair had literally no choice but to be dark (the Hawaiian heritage). I've always liked my brown hair actually. However, I did throw in a few highlights at the Azarra Salon with hairapist, Aura. I love 'em. And you know what? My mom, who is fair, light haired, and blue eyed (I look more like my dad), she got highlights, too recently. And the irony? We both had the exact same highlight color! So, that's a little mother/daughter fun!

Nice pic of you and your stylist, too! Pretty ladies!

Lorraine Hart said...

The way I figure it Mizu...we'll all end-up as natural platinum blondes in the not-too-distant!

I tried some hair-dying (oh those crazy eighties!) but my scalp is too sensitive...and then my hair got brassy and brittle before breaking and I had to cut it the shortest I've had since childhood.

As a child, I wanted blue-black hair like my beloved Chinese amah, Siah Ah Tai. Nowadays everyone can have what they want, it seems...rock on!!

Stephanie Frieze said...

I was born a blonde, but with each baby my hair got darker and so did the babes until the youngest got no blonde at all. Well, his Iranian daddy may have had a hand int that, but I started lightening my hair in the '80s in order to look the way I thought of myself, but eventually it all took a toll on my hair, but a day of pampering is good for anyone, especially women so congratulations on the fun. Next life, I hope I get red hair.

M. Sugimura said...

Women of the Blog Squad!

Thank you all for sharing. I SO much enjoyed all of your superb remarks about hair, hair color and highlights. I end this day with a satisfied feeling that only comes from getting a bona fide girlfriend fix. You're all stars! Twinkle on!

JosephMcG said...

Say hey... this post is smoking and stroking...pretty ladies... great humor... solid analysis of our marketing system... just enough in there about marketing brainwashing us all to get me stroking my chin and saying, "ok, ladies, how deep are you going to get...," I want more of two things... being a woman in America and the steps women take to fit the popular image... and the impact of that, for worse or better, on women throughout our world... i.e. the ongoing battle in some Middle Eastern cultures as women choose to dress in ways that highlight rather than hide their womanhood... (it gets you killed in some countries... including here!!!)
love what you are talking about...

M. Sugimura said...

Oneal -

You're developing into quite a good cheerleader if I do say so myself and you've brought the whole band as well.

Can't speak for the other women, but I'll put what you've said under my cap. In the meanwhile, I've noticed men doing the color thing these days and it's not only with that cute little box of Grecian formula.

Stephanie Frieze said...

I am old enough to dress to please myself. My friends would probably like to turn me in to What Not To Wear, but comfort is key with many of us in the 50+ catagory.

I'm reading a biography of a Saudi princess and there's some expensive jewelry and fancy clothes under those abbyas! Those women dress for each other which honestly is the case everywhere I think.

Lorraine Hart said...

Amen on dressing for comfort! Robes for venerable elders sounds better to me as I get closer...robes full of pockets would be my answer...but then again, I was never a dedicated follower of fashion!